The PR campaign has delivered extensive exposure for the group, profiling its continued growth and success. This in turn has resulted in leads, award nominations and acquisition opportunities, as well as helping group businesses attract a wider talent pool and enquiries from the calibre of employees they are looking for to help drive the business forward.
Group CEO Nick Houghton says, “The support Partners provides delivers fantastic results. They have significantly raised our profile, as well as opening doors and creating opportunities for the business.
“Making sure that people understand our values, ethos and approach is critical to attracting the right people to the company, and the work Partners does to help raise our profile is delivering tangible results. As well as increasing our visibility as a business, the PR campaign is directly contributing to increased web traffic and enquiries.
“Recruiting via agents is expensive. By helping us tell our story to audiences across the north of England, the campaign is also encouraging would-be employees and brokers who are looking to sell their businesses to pick up the phone and contact us. It is helping us attract exactly the kind of people we’re looking for to achieve our growth ambitions and helping us make significant savings on recruitment fees.”