Manufacturers: why your value proposition is more important than your product

To keep customers coming back and revenue high you need to communicate the added value you deliver.
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Keeping it real: why you cannot underestimate authenticity

How can we claim to be authentic if we do not practise what we preach?
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How to do PR well in the Post Covid world

However your business has coped, it’s even more important that you remain relevant and visible  - and good PR is the key.
 
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Action! How to use video in your campaigns

You need to be in it to win it now with video. So, how do you best use it in your campaigns?

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Googling in a hurry? A beginner’s guide to Google Analytics

Google Analytics is a godsend, giving key insights. But with so many dashboards, views and dimensions, how do you know what to track?  
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Why a picture is worth a thousand words

There’s no doubting that visual content can have a profound impact on your customers. Find out why, when it comes to photography, it's well worth brimging in the professionals.
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